How to tell if your blog comments are spam? What at first seems obvious in the end can always cause doubts. In many cases, it depends on your blog comment moderation policy if you consider something to be spam or not. Comment spam is a growing problem over time. New techniques have emerged that make it increasingly difficult to detect.
A spam comment typically does not add value for its benefit. The idea is to take advantage of the existing audience of a blog to redirect visits to your own. On other occasions, the SEO value that can be obtained is also sought by leaving a link in the comments field.
Sometimes it is not that difficult to classify as spam when it comes to feedback from a reader. A positive review of a post can be from a real person. Apart from the “good post” or “congratulations on the blog” it does not provide great value with additional information than that already exposed in the article.
How to tell if your blog comments are spam?
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False-positive feedback:
It has happened to most bloggers. It was not the typical “good post” but a comment longer than 4 or 5 sentences, so it stood out from the typical spam comment of this category.
Also, when you receive the same comment several times, you already realize it and delete the ones that were already approved. If you consider that the feedback is authentic, you usually approve it since for some readers the comments field is a channel to give you their feedback.
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Name that is a keyword:
Instead of using the name, a keyword is included to improve the SEO of the page itself. Most of them continue to add value to the post when they make use of the text field, so on a scale of 0 to 10, you would classify it only with a 2 or 3, with 10 being the most serious case of spam. To comment 100% correctly, the name should be used instead of a keyword.
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Make a recommendation of the company itself:
It is good to be convinced about the quality and usefulness of the products themselves. You are going to say something positive and recommend its use. Therefore, the credibility of your comment is almost nil even if what you say is true. Recommending your products and services through a post is not a good idea even if it fits thematically. The vast majority of bloggers will have the feeling that in addition to spamming them you want to get publicity with their help but in a “by the face” way.
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Loose phrases that fit any post:
Especially when they are flattery, the blogger is easily fooled. We even want that spam comment to be real because we don’t like it when they tell us that we are doing well.
Spammers play on our great weakness here, which is the ego of bloggers. Do not be fooled and analyze each contribution. In this case, it is also good to have a guide for your blog that you can access whenever you have questions about how to moderate a comment on your blog.
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Comments adapted to the post:
Some spam comments automatically take the title of the post to make it appear more authentic. They can have, for example, the following structure. “About‘ [post title] ‘I can say that…” Apart from the title, the rest of the comment is completely generic so that it fits with the vast majority of topics.
As a general rule, you should investigate all contributions that do not contain the name of a person but keywords such as “travel agency” or “electrician New York”.
Finding out what is spam and what is not is more complicated than it may seem. In the end, you as a blogger decide on the rules of moderation.
For the average, user it may be incomprehensible that through spam you can earn a lot of money. It is an illegal activity that is punishable by several years in prison depending on the severity of the case. Despite this, there are still many people who are at risk because the potential income can be significant.
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